Susan Boyle

Now how does this relate to the topic of a Home Based Greeting Card Business you ask? We all have the opportunity to blow someone away, bring tears to their eyes, or astound them by the depth of our soul by sending them a card. Simply send a card to someone who is important to you and speak from your heart and see what happens. In fact, if you do this every day – just one card a day – I suggest the results will astound you. By having my own Home Based Business where I help others send cards from their computer, cards that show up in the mail, with a stamp, I help people – every day – make a difference in their life and in the lives of others.

How about we all send Susan a card to tell her how inspiring she is, to motivate her, or simply say Thank You? Anyone have a mailing address for Susan Boyle? If so, please reply. Be sure it’s a SNAIL MAIL address.

Here is the 8th of 10 sequential videos explaining in more detail how to use greeting cards to grow your business. These videos focus on growing a home based greeting card business, but the tips and techniques translate well to any other kind of business. Thanks for watching!

Tari

“Click Here to Tweet This Free Video to Your Friends.”

Here is the 3rd of 10 sequential videos explaining in more detail how to use greeting cards to grow your business. These videos focus on growing a home based greeting card business, but the tips and techniques translate well to any other kind of business. Check back frequently, as I will post quite a few in the coming days.

Thanks!
Tari

“Click Here to Tweet This Free Video to Your Friends.”

Since each of us wants our greeting card business to grow and prosper, it’s important that we understand how to send out cards to impact business growth. This understanding will help in several ways. First, we will be able to share with our customers and prospects the details and results of sending out cards. If we don’t send out cards, how can we share the experience and benefit from the process? Second, over time, we will gather a collection of stories about what happened as a result of sending cards. Often, amazing things happen when you send out a card – you will start to get thank you calls for thank you cards, and cards back with moving messages in return for the heart-felt cards you are sending. And finally, because people would rather do business with people they know, like, and trust, your cards will be building your relationships with others who can refer you business when they have the opportunity.

So, why would you send out a card to someone? Here’s a list of 10 ways to send out cards to grow your own greeting card business:

1. After you meet with a prospect, whether they said no, yes or maybe.
2. As a thank you when someone does something nice for you, like a referral, a gift, or a dinner invitation
3. After you close a business deal
4. After a networking event, send a card saying “it was nice to meet you”
5. After a telephone conversation with a prospect
6. After an interview for a job, a project, or to use their services
7. For a holiday – remember all the less acknowledged holidays
8. To stay in touch with someone you haven’t heard from for a while
9. For a birthday
10. As a heart-felt surprise to make someones day

I will go into detail about each of of these ideas in future posts to explain some good ways to use these methods. These are good ideas to share with your greeting card business customers and prospects so they learn how to use cards to grow their business, too. Check back soon for more information. For more info on starting your own greeting card business, click here.

One of my goals as a greeting card business owner is to use greeting cards in my own business to build relationships with customers, prospects and networking partners. A good excuse for sending a heartfelt card is a holiday. Many people send holiday cards to friends and family, and many businesses send a promotional holiday card to their customers. The “corporate holiday card” is typically all about the business, with a logo, the business name, or even a business card thrown inside. The recipient probably doesn’t get a warm, fuzzy feeling of appreciation when receiving those cards. A better idea may be to create a heart-felt message expressing appreciation for the customer, their patronage and support, with all the focus of the card being directed toward the customer rather than the business sending the card. This approach will let your customers know you care about them, and they are important to you.

Another great idea is to pick a holiday that is not traditionally a card-sending holiday – like Halloween, or Ground Hog’s Day, or Memorial Day. You should probably send a Christmas or Seasons Greetings card, even though your customers will be getting many of these and you fear getting lost in the pile of other cards they receive. When you send a Halloween card, you can be confident that’s the only Halloween card your customer will have received!

Sending a heart-felt card is the important step we are stressing here. Using the holidays as a ready-made excuse to send cards is a great idea. So put on your creativity hat and start thinking about what would make a splash for your spooky Halloween card this year. For more info on starting your own greeting card business, click here.

Why a greeting card business?

“The deepest principle in human nature is the craving to be appreciated.”

William James

One of the basic needs that people strive for in their lives is a sense of being appreciated. It may seem like a very simple and easy thing to do, but showing appreciation for others can have a dramatic impact on your relationship with them. Sending a greeting card is a good way to accomplish this. We all know the feeling of finding an unexpected card in our mailbox. That’s the piece of mail that always gets opened first.

When we send out a heart-felt card to someone else, it makes us feel good, too. Do yourself a favor and send someone a greeting card and make their day. There doesn’t have to be a reason, or a special occasion – just letting someone know that you acknowledge and appreciate them will do wonders for both of you.

The typical difficulty we have is making time to buy, write, stamp and mail the card. So, a simple and easy way to show our appreciation becomes a difficult task that hardly ever gets done. This is why the “Happy Belated Birthday” card exists. Because of this common human difficulty, many business owners, sales people and “card senders” really appreciate anything that will help them send the cards they know they should be sending out.

Cards are usually sent for weddings, anniversaries, “get well” wishes, thank you’s, birthdays and holidays. And, we can all find many other less obvious occasions where sending a greeting card will dramatically improve our relationship with someone important to us or to our business. These can include a thank you from a salesperson to a prospect after a sales presentation, a thank you from a job applicant to the interviewer, a thank you from a realtor to an open house attendee, and an unexpected note of love or encouragement from one friend to another.

Thanks to technological innovation, a new online service gives us the power to create a card with just a few clicks of a mouse that gets printed, stuffed in an envelope, stamped with a real stamp and put in the mail for us. The amazing part is that it’s cheaper than sending a store bought card, and the cards are high quality with a glossy-coated finish. You can even put your own digital photos on the front cover or inside the cards. For more info about this service, click here.